Cookie Policy

Last updated: 15 September 2026. This page describes the cookies and consent preference currently used by Prime Madrid Group.

Technical cookies

pmg_language is a first-party cookie that remembers your chosen language. It lasts one year, uses Secure (on HTTPS), HttpOnly and SameSite=Lax, and is not used for advertising.

Optional analytics cookies

Google Analytics 4 loads only after you accept analytics. The first-party cookies _ga (distinguishing visitors) and _ga_15JKSVZ1QR (maintaining session state) support measurement provided by Google. Google documents a default lifetime of two years for both; the effective lifetime may vary with settings and browser limitations. This consent does not enable advertising cookies.

More about this provider: Google Analytics 4 cookie usage.

Consent preference

Your choice is stored in browser local storage under pmg_cookie_consent_v1; it is not a cookie. It remains until you change your choice or clear browser data. Without analytics acceptance, analytics storage remains denied.

Change or withdraw your choice

Use the buttons below to accept or reject analytics cookies. A “Reject analytics” button also remains in every page footer, so you can withdraw acceptance in one click. Rejection disables analytics measurement on the next page load and removes the first-party Analytics cookies identified above.

Cookie enquiries: info@primemadridgroup.com